In 2007, Fujifilm emerged no. 17 in the listing of companies with the most patents registered in the USA, an indication of the company's vast technological armory in optics, digital imaging, thin film coating and fine chemical applications. With almost $25 billion in global revenues, Fujifilm has consistently ranked among the world's largest companies, occupying the 142nd slot on Fortune Magazine Top 400 and holding the 217th place on BusinessWeek's Global 1000 list.

Formerly operating as Fuji Photo Film Co., Ltd., the company was the prime-mover of the development of Japan's first electronic computer, called FUJIC, which saw completion in 1956. In more contemporary times, Fujinon lenses helped shape movie making history with a Fujifilm company supplying high-definition lenses in the filming of Darth Vader scenes shot in total darkness for the George Lucas' Star Wars: Episode III - Revenge of the Sith. A high-definition Fujinon Cine lens was developed for these particular scenes which are difficult to film with regular movie camera equipment. What the Fujinon HD Cine lens delivered were images expressing texture and reproducing subtle black hues. The high performance of these lenses enabled the Fujifilm company Fujinon to win an Emmy Award for Technology and Engineering.

The same outstanding technology is at work in Fuji digital cameras, particularly in the Fuji Finepix models which have set the trend in compact models excelling in low-light shooting conditions. Among the advanced technologies that go into these Fuji compacts is the Super CCD EXR sensor, which is one of the selling points of the Finepix F200 EXR. The sensors of these Fuji digital cameras bring in a versatile feature that helps the photographer adapt to three different shooting environments.

There is a fine capture mode, wherein these Fuji Finepix cameras employ 12-megapixel resolution of the EXR pixel array to capture images in bright colours up to the smallest detail. For high-contrast shooting situations, a photographer can switch to the dual capture mode wherein the Fuji compact reads two images and merges them into a single image of up to 800% in wide dynamic range to produce pictures that reveal subtleties and shadow, and eliminate washout in the brightest areas. In low-lighting situations, the Super CCD EXR is ready to take charge with its pixel-fusion mode, high-sensitivity features and pixel-binning capability wherein two pixels are combined into one super-pixel.

There are two different modes by which to access these Super CCD EXR modes. One is the priority mode which allows the photographer to manually set any of the EXR modes suitable to the shooting condition. The other is the auto mode wherein the Fuji digital cameras automatically set the best EXR mode for the shooting situation to deliver the perfect image.

Fuji digital cameras were first introduced in the United States in the late 1990's with the lightest mega pixel digital camera available at that time. As the advancements were made in technology, Fuji continued to forge ahead and provide a wide range of digital cameras including the world's first digital camera with removable media, the MX-700. The development of this type camera literally made the digital camera world explode.

Firmly established in the digital revolution, Fuji prides itself on its high technological standards and the need for continuous research in the field of digital photography. With the introduction of Nano Cubic technology, Fuji was able to enhance the ability of digital videotapes to increase their recording capacity to 1000 two-hour movies. This technology also made it possible to produce the XD-Picture Card. This card was the smallest storage media card of its kind in 2002.

Because Fuji Digital Cameras are light in weight, they are easy to take along with you where ever you go. They come with optical zoom features and a flash system that automatically reads the lighting situations at hand and makes the necessary adjustments to allow you to take the perfect natural looking photograph. Because Fuji Digital Cameras are so easy to operate, even the most novice photographer is able to use this camera with ease.

As you can see, when it comes to Fuji, you know that you are getting the best in Digital Cameras. Some of the more recent additions to the Fuji Digital Camera line include the A-Series camera. This camera is quite simply a point and shoot camera that is perfect for the most basic user. For the next step, consumers can try the E-Series camera. You will find that not only is it compact but is also a full featured camera with manual control. The F-series cameras are ultra compact cameras with full features and come in different styles. For the more sophisticated photographer, the S-Series camera is an advanced camera with optic controls. If you are in the market for an extremely advanced camera, then the S-Pro Series is what you will need. This camera is definitely a camera for the professional.

Fuji digital cameras come in many sleek and stylish models. From the Soccer Mom on the run to the more proficient trained photographer, you will find that Fuji Digital Cameras have all the features that you need to capture all those memories that are cherished in life.

There is a strong reason for this: Fuji has produced some of the best cameras on the market for decades and this has led to tremendous brand loyalty among repeat customers. Of course, if you have never purchased a Fuji camera before there may be a few questions you have about the quality of the camera. Hopefully, some of these questions and concerns can be addressed here.

An Overview of Various Fuji Digital Cameras

There are a multitude of Fuji Digital Cameras on the market and to attempt to describe each in depth would be somewhat impossible given the relatively limited space available. A comprehensive examination of all of Fuji’s available digital cameras past and present would practically require an encyclopedia to chronicle! So, rather than attempt such a Herculean task it would be much wiser to simply address the traits that are common among the bulk of the Fuji digital cameras on the market and, most specifically, it is important to address the positives and the benefits associated with these top of the line cameras.

Fuji digital cameras are generally easy to operate and do not require any specialized or fixed knowledge in order to operate. This makes the Fuji digital cameras accessible to pretty much all consumers and novices in particular who are looking for a camera that aid in their ability to snap pics of vacations, sporting events and other such activities. The cameras also come with zoom capabilities that are fairly decent although “extra” zooming will require the use of a zoom attachment that can be purchased as an accessory.

Now, the prices of Fuji digital cameras can vary depending on the type of camera that the consumer is looking to purchase. Once again, if the consumer is looking for a basic camera there is no need to shell out hundreds of dollars for a camera with a variety of features the consumer will probably not use. Instead, it would be best to purchase a less expensive and more basic camera that can perform simple common functions.

Because of the more advanced features, you must know that any SLR digital camera is going to be considered an investment, as it costs significantly more than your average run of the mill digital camera. Not only do you have the base camera cost, the addition of extra lenses needs to be factored in too. This isn't to dissuade you from buying one but to make you aware of what the costs could be. One such investment, of a SLR digital camera, is one that the serious professional photographer is willing to make in order to allow for more creative control. You will find that you will reap far greater rewards on the back end after the initial investment is made in the front end.

Fuji Digital SLR Cameras are so desirable because of the wonderful features they possess. They turn on almost instantly and as a result, are in focus in a matter of seconds. This allows you to be ready to take photo after photo in rapid succession. It is just a matter of being able to press the shutter button! By depressing the shutter button only half way, you enable the auto focus and the auto exposure feature. This again allows you to take a faster, more clear shot by permitting you to track those moving targets, guaranteeing the your photos are in focus and come out crystal clear. Their high speed shutters also afford you the luxury to freeze the motion of your subject so that you are able to capture that shot that you would not have a chance of taking with the slower compact digital cameras.

Because of the investment you make when purchasing a digital SLR camera, it is comforting to know that these cameras are built to last. Like anything that sports the Fuji name, Fuji Digital SLC Cameras are built solid. Although they are able to withstand even the most aggressive handling, it is not suggested to treat them in such a manner. Unlike their compact digital counterparts, you will see that digital SLR cameras do not have electronic shutters that can be subject to breakdown during use. You will find mechanical moving parts instead that are made to last for 50,000 shots or more.

You will find that the Fuji digital SLR cameras are available in several models such as the Fujifilm Finepix S2 PRO, S3 PRO and the S5 PRO to name a few. With so many models to choose from, you can now put an end to the common complaints that we have about compact digital cameras like, "all my photos turn out blurry" or "by the time I get ready to take the shot, the moment is gone…" If SLR digital cameras are anything at all, they are certainly fast!